As part of the EU-funded Peach Flavors WB campaign, a series of promotions were held from 7 to 14 October 2024, at 10 points of sale in Belgrade, Serbia.
During the above activities, consumers had the opportunity to take information material, such as brochures and samples from the EU-funded Peach Flavors WB campaign, to learn more about the nutritional value of European canned peaches, their superior quality, European food safety, top-quality production standards and to take free samples to enjoy European products from the Hellenic Network of Canned Fruit Industry (DELKOF SA).